Starta.one
Treatwell brings clients from its marketplace for a 35% commission — but answering them, confirming and winning back the ones who drifted off is still your job. In Starta.one, StartaAI takes that work on, and the database stays yours.
Treatwell is a hybrid marketplace and salon software (Treatwell Connect). It can bring new clients, but charges 35% commission on new bookings (~42% with VAT), reclassifies clients as 'new' after 12 months of inactivity, and offers limited management tools. Salon owners widely report poor support, no ability to reject bookings, and double-bookings from lack of calendar sync.
Starta.one takes the client admin work off you — StartaAI does it, in your channel and with no booking commission. At Treatwell the marketplace writes the rules instead: its commission, its brand, its client base.
Treatwell's marketplace really does bring clients — the table shows that. Look further down at the rows on commission, branding and the database: that's where you see whose clients they stay.
| Feature | Starta | Treatwell |
|---|---|---|
| Who handles client messages | | |
| How you manage your business | | |
| Who sets the booking terms | | |
| AI receptionist for clients | | |
| Client acquisition | | |
| Online booking | | |
| Calendar & scheduling | | |
| CRM / client database | | |
| AI assistant | | |
| P&L reports | | |
| Loyalty program | | |
| SMS notifications | | |
| Salary management | | |
| Inventory | | |
| Mobile app | | |
| Booking commission | | |
| Whose brand the client sees | | |
| Who owns the client database | | |
| Free plan | | |
Starta.one Lite — free, unlimited bookings
Starta.one Pro — from €6.29/mo for one specialist or €10.79/mo for up to 5 staff (annual billing), +€1.26/mo per additional
Monthly subscription (~€29–49/month per location) + 35% commission on new marketplace clients (~42% with VAT) + 2% online prepayment fee
No free plan. Clients reclassified as 'new' after 12 months without a visit — commission applies again. POS and inventory on Pro plan only.
Treatwell double-charges: a monthly subscription plus 35% commission on new clients (~42% with VAT). Starta.one Lite is free, and Pro starts from €6.29/mo for one specialist or €10.79/mo for up to 5 staff — no booking commissions ever.
Treatwell prices verified: June 2026
35% commission on new clients (~42% with VAT) is the marketplace's term. Worse, a client who hasn't visited for 12 months counts as new again, and the commission is charged on your own regular. You didn't set that rule and you can't change it.
Booking runs only through the marketplace: no white-label, no page under your brand. You work inside someone else's storefront. In Starta.one the client writes to your bot and the booking page is yours.
The marketplace brings a client and takes 35% — but you still hold the conversation. StartaAI answers, books, reminds and wins back the ones who drifted off, in your channel, with no booking commission and no competitor ads beside you.
StartaAI handles the clients. That leaves you running the business — also by conversation.
A traditional system hands you tools and leaves the work with you.
Treatwell goes further: it also decides what each new client costs you, whose brand the booking carries and who owns the database — and you still run the client conversation yourself. Starta.one takes the client admin work on itself: StartaAI does it, there are no booking commissions, and the database stays yours.
Starta.one is assembled from blocks — services, staff, slots, payments, packages, equipment rental, group classes, walk-ins. The assistant composes your configuration from them in a conversation, so most "non-standard" setups come together right away. If a block doesn't exist, you'll hear that straight, not "someday". Message us in the chat before you sign up and we'll tell you whether it already works.
Treatwell is a hybrid marketplace and salon software with 35% commission on new clients and limited management tools.
Starta.one is a complete platform with AI automation, full CRM, financial reports, and zero booking commissions. Your clients stay yours.
Starta.one Pro — from €6.29/mo for one specialist or €10.79/mo for up to 5 staff (annual billing), +€1.26/mo per additional, no booking commissions. Lite — free.
Treatwell: subscription ~€29–49/mo + 35% commission on new marketplace clients + 2% prepayment fee. Clients reclassified as 'new' after 12 months — commission applies again.
Yes. Some businesses use Treatwell's marketplace to attract new clients while using Starta.one to manage operations and build their own client base — gradually reducing marketplace dependency.
Switching is free. Export your client database from Treatwell (marketplace clients may have limited export), and the Starta.one AI assistant sets up your services, schedule, and booking page in minutes.