Starta.one
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Starta.one vs Fresha

To book with Fresha, clients go to the website, register, and fill out a form. With Starta.one they just message on Telegram: 'book me for Friday at 4pm' — and it's done.

Quick Summary

Fresha is a website and app with its own marketplace: clients open the Fresha page, create an account, and fill out a booking form. Since 2025 there is no free plan — subscriptions start at ~$14.95/month per team member, plus payment processing fees and a 20% marketplace commission on new clients (min. $6).

Starta.one moves booking into the chat where clients already talk to you: no forms, no accounts, no apps. You can also manage your business from chat — from your phone.

Feature Comparison

Feature Starta Fresha
How clients book
Directly in chat (Telegram): sends a message — booking confirmed, no app or registration needed
Via the Fresha website or app; clients must create a Fresha account
How you manage your business
From chat ('reschedule the booking', 'show me revenue') — from your phone, in the messenger or app, or in the full panel
Via the Fresha panel and app
Online booking
Full-featured online booking with AI schedule optimization
Online booking (clients must create a Fresha account)
Calendar & scheduling
Smart calendar with AI suggestions, drag-and-drop, and auto-planning
Calendar with drag-and-drop
CRM / client database
Full CRM with AI behavior analysis, forms, and complete client profiles
CRM with forms and client profiles
AI assistant
Built-in AI: setup, analytics, recommendations, automation
AI for marketing only; no AI assistant for managing your business
P&L reports
Full financial reports with expense tracking and AI analytics
Reports available (advanced analytics is a paid add-on)
Loyalty program
Flexible loyalty program with automated rewards, referral program, memberships
Loyalty program (paid add-on per location)
SMS notifications
Automated SMS, email and push reminders + connect your own SMS provider
SMS reminders (paid per message after free allowance)
Salary management
Full payroll with flexible formulas (%, fixed, KPI)
Commissions, timesheets, and pay runs
Inventory
Product and supply tracking with AI forecasts and low-stock alerts
Product management with purchase orders
Mobile app
Full-featured native app for iOS and Android (business + clients)
Mobile app for business and clients
Multi-location
Multi-location management included in Pro
Multi-location support
Payment processing
No transaction fees, connect your own processor
Locked into Fresha Pay (2.29%+ fees), can't use own processor
Custom branding
Booking page with your logo, name, and style
Booking page under the Fresha brand (fresha.com)
Client ownership
Your clients stay yours, no competitor ads
Marketplace shows competitors to your clients, 20% commission on new clients (min. $6)

Pricing Comparison

Starta

Starta.one Lite — free, unlimited bookings

Starta.one Pro — from €6.29/mo for one specialist or €10.79/mo for up to 5 staff (annual billing), +€1.26/mo per additional

Fresha

Paid plans from ~$14.95/month per team member + payment processing fees (2.29%+) + 20% marketplace commission on new clients (min. $6)

No free plan since 2025. Additional paid add-ons: loyalty program, advanced analytics, premium support, $499 card terminal

Fresha no longer offers a free plan — subscriptions start at ~$14.95/month per team member plus transaction fees and marketplace commissions. Starta.one Lite is genuinely free, and Pro starts from €6.29/mo for one specialist or €10.79/mo for up to 5 staff (annual billing).

Why Starta AI Is a Different Level

AI wins back clients who disappeared

It sees who hasn't visited in months and reaches out first — with a relevant offer. In Fresha, reminders only go to clients who already booked.

Every Monday — a business review without spreadsheets

AI shows where revenue dipped and what to do about it: staff utilisation, services that aren't selling, clients on the verge of churning. In Fresha, advanced analytics is a separate paid module.

Setup is a conversation, not a weekend project

Tell AI about your business — it builds your services, schedule, and booking page. Migrating from Fresha comes down to a few messages in chat.

Starta AI: run your business from chat

Send any request to the chat — AI executes it in seconds. Like Telegram, except your business listens.

Reschedule Maria's appointment to Friday at 3pm
Done ✅ Maria rescheduled, reminder sent
Show me this week's revenue
€3,200 — up 18% vs last week 📈
Message clients who haven't visited in 2 months
Found 7 clients. Sending messages...

Migration isn't a data transfer — it's a change of approach. Describe your business in chat and AI sets everything up in minutes.

Switch to Starta.one

Frequently Asked Questions

Is Starta.one just another CRM with AI?

No.

Fresha is a website and app — clients must open it and fill out a form. Starta.one moves booking into chat: clients message on Telegram and it's done. You manage your business from chat too, from your phone. It's a different way of working, not just another dashboard.

How is Starta.one different from Fresha?

The main difference is the approach: with Starta.one clients book directly in chat (Telegram), with no app or account, and you manage your business from chat too — from your phone, in the messenger. Plus Starta.one Lite is genuinely free with no time limits, has a built-in AI assistant, charges no transaction or marketplace fees, and lets you connect your own payment processor.

How much does Starta.one cost compared to Fresha?

Starta.one Pro — from €6.29/mo for one specialist or €10.79/mo for up to 5 staff (annual billing), +€1.26/mo per additional. Lite — free.

Fresha since 2025 requires paid subscriptions from ~$14.95/month per team member + 2.29%+ per transaction + 20% marketplace commission. Switching from Fresha to Starta.one is free.

Calculate the cost of the plan
Number of employees
License duration
8.99€6.29€ /month75.52€ per 12 Months
Continue with this plan
How do I migrate from Fresha to Starta.one?

Export your client database from Fresha, and the Starta.one AI assistant will help set up everything from scratch in minutes — services, schedule, booking page, loyalty rules. It's less of a data migration and more of a conversation about your business.

What AI features does Starta.one have that Fresha doesn't?

Fresha's AI is limited to marketing tools — there's no assistant that runs your business via messages.

Starta.one has a full AI: it sets up the system from a description of your business, optimises scheduling, reactivates inactive clients, runs weekly business analyses, and gives recommendations — all built in with no extra add-ons.

StartaAI